Real Estate Fight Club
 

Real Estate Fight Club

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Real Estate Fight Club is a podcast for realtors, hosted by Jenn Murtland from Team Synergi Real Estate and Monica Weakley from My Coach Monica. Tune in to hear two different viewpoints about topics agents face every single day! Jenn’s direct, ‘no holds barred’ approach is in opposition to Monica’s softer, 'more relationship-based' approach, and when the two get together… it is a battle for the ages! No matter who you align with, you will walk away with solutions for today's real estate challenges from experienced real estate professionals.

Episodes

WWYD: What Responsibilities Do Listing Agents, Who Had Multiple Offers, Have To Buyers Agent?- EP 43

Wednesday Dec 08, 2021

Wednesday Dec 08, 2021

This is a special series of The Real Estate Fight Club Podcast where we talk about situations that are potential ethics and professional standards violations. What Would You Do in these situations? All cases mentioned and the code of ethics can be found at www.JenniferMurtland.com/Vault 

Resources: 



Thank You To Our Incredible Sponsor Partners (Get Great Discounts with these links)

Vulcan 7 - https://www.vulcan7.com/jennifermurtland/

Coach John Kitchens Get Your Free Business Assessment  at  https://coachkitchens.com (Book A Call - Use Affiliate Code Fightclub)

Ghostpostr $50 off coupon - https://www.ghostpostr.com/ (Get your daily posts - Coupon Code Fightclub

 



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When Should You Fire A Client?- EP 115

Monday Dec 06, 2021

Monday Dec 06, 2021

On this episode of the Real Estate Fight Club podcast, Jenn and Monica duke it out over should you fire a client and if so, how should you go about it? Monica and Jenn share their experiences and reasonings.

 

Episode Highlights:

  • Monica says you have to have standards in your business, including how you let clients treat you. That includes the way they show up, the way they conduct themselves legally and ethically. 
  • If you hired me to keep you safe and protected you are doing something very unethical, and you could be subject to some real issues, and I don’t want that for you, and I won’t have it for me, says Monica.
  • If it is not working for you, it is likely not working for others, and that is in every relationship like with your friends or with your colleagues, and it is a lot harder than it should be, says Jenn.
  • If you are saying yes to all the clients and you are feeling drained, you are probably doing that in a lot of other areas of your life, and that is something to take a look at, “What do you truly value?” and start with the end in mind.
  • When you are doing business and have that negative energy from a couple of clients, you will continue to attract that because all you are saying to yourself is “I hate this business.”
  • Who are your top clients? Who did you enjoy working with? Who are your friends and what do they have in common? When you write those down and start thinking about who your ideal clients are, it will be easier to recognize the people.
  • Jenn explains how part of firing the client or buyer starts at the beginning, and it starts during the initial consultation.
  • Have a tough conversation with the client to try to make it right, and that also means that you have to be willing to see things differently.
  • Tiebreaker Chris Jones, founder of Guerilla Realty, did a tip season for realtors with him and a video about all the free apps that he designed.
  • Chris came with a little resource that realtors can use to fire a client. The term ‘firing a client’ came from Tim Ferriss' 4-hour workweek.
  • Sometimes you have to apply the Pareto principle to your clients and people who are taking a disproportionate amount of your time and energy but who aren’t creating the same disproportionate profit for you, so you should fire them.
  • Jenn says many real estate agents are like solopreneurs. If you are doing 10 to 15 to 20 deals a year. How do you determine unemotionally the amount of time that is disproportionate?
  • Every realtor intuitively knows when they want to fire a client because most realtors if they constantly had multiple escrows and multiple deals in the pipeline, would have no problem firing their customer, says Chris.

 

3 Key Points:

  1. When meeting a client, do you get excited over the need and desire or do you get drained of all your energy?
  2. Monica explains that if you do any business level and you haven’t fired a client, you are probably camping yourself out in some way. 
  3. Chris suggests having a tough conversation with the client to try to make it right, which also means that you have to be willing to see things differently.

Resources Mentioned:

Thank You To Our Incredible Sponsor Partners (Get Great Discounts with these links)

Vulcan 7 - https://www.vulcan7.com/jennifermurtland/

Coach John Kitchens Get Your Free Business Assessment  at  https://coachkitchens.com (Book A Call - Use Affiliate Code Fightclub)

Ghostpostr $50 off coupon - https://www.ghostpostr.com/ (Get your daily posts - Coupon Code Fightclub)

Firing Clients: Sample Memo For Firing Clients



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WWYD: An Offer Was Made In The MLS Description But It Was Not Written In The Contract….Now What?- EP 42

Wednesday Dec 01, 2021

Wednesday Dec 01, 2021

WWYD (What Would You Do?) is a special series of The Real Estate Fight Club Podcast where we talk about situations that are potential ethics and professional standards violations. What Would You Do in these situations? All cases mentioned and the code of ethics can be found at www.JenniferMurtland.com/Vault 

Resources:

 

Thank You To Our Incredible Sponsor Partners (Get Great Discounts with these links)

Vulcan 7 - https://www.vulcan7.com/

Coach John Kitchens Get Your Free Business Assessment  at  https://coachkitchens.com (Book A Call - Use Affiliate Code Fightclub)

Ghostpostr $50 off coupon - https://www.ghostpostr.com/ (Get your daily posts - Coupon Code Fightclub)

 

 



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When Should You Do The Final Walk Through? - EP 114

Monday Nov 29, 2021

Monday Nov 29, 2021

On this episode of the Real Estate Fight Club Podcast, Jenn and Monica will duke it out over “When should you do a final walkthrough?” and “What is your responsibility during the final walkthrough?”

 

Episode Highlights:

  • Monica says that if you ask when you should do a final walkthrough to 20 different agents, you will get 20 different answers.
  • People think you should do the final walk through before the date of closing, and some believe you should be doing it on the way out, says Jenn.
  • If your client asks for many things, you don’t want to wait till the last minute to find out whether the repair work is done or not, says Jenn.
  • Jenn suggests you can have the inspector who will inspect specific items to make sure that they were done.
  • Monica says as the real estate agent it’s not her responsibility to inspect any findings that the inspector has already identified and presented to the buyer.
  • Jenn suggests, if you are about to own a house and have a concern, have an inspector come with you or a contractor and reinspect the house before the final walkthrough to make sure you get it perfect.
  • Tie Breaker, Stephanie Mason, joins the conversation; She says if she has a closing scheduled in the afternoon, she will do the final walkthrough early in the morning, and if she has a closing scheduled in the morning, she will usually do it the night before.

 

3 Key Points:

  1. There has to be a beginning and end to your participation in the process. It's the inspector's job to inspect homes and items, and you should stay in your lane, says Jenn.
  2. Buying a house is a big responsibility, and buyers should be sure that they are comfortable  and ready to take on the responsibilities; You will own it after closing and when you own it, you are responsible for the repairs.
  3. Stephanie answers what she does when there is a problem after the final walkthrough.

Resources Mentioned:

Thank You To Our Incredible Sponsor Partners (Get Great Discounts with these links)

Vulcan 7 - https://www.vulcan7.com/jennifermurtland/

Coach John Kitchens Get Your Free Business Assessment  at  https://coachkitchens.com (Book A Call - Use Affiliate Code Fightclub)

Ghostpostr $50 off coupon - https://www.ghostpostr.com/ (Get your daily posts - Coupon Code Fightclub)




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WWYD: Did You Accidentally Poach A Client From Another Agent?- EP 41

Wednesday Nov 24, 2021

Wednesday Nov 24, 2021

This is a special series of The Realtor Fight Club Podcast where we talk about situations that are potential ethics and professional standards violations. What Would You Do in these situations? All cases mentioned and the code of ethics can be found at www.JenniferMurtland.com/Vault 

Resources: 



Thank You To Our Incredible Sponsor Partners (Get Great Discounts with these links)

Vulcan 7 - https://www.vulcan7.com/jennifermurtland/

Coach John Kitchens Get Your Free Business Assessment  at  https://coachkitchens.com (Book A Call - Use Affiliate Code Fightclub)

Ghostpostr $50 off coupon - https://www.ghostpostr.com/ (Get your daily posts - Coupon Code Fightclub

 

 



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What is the Right Number of Photos for Your Listing?- EP 113

Monday Nov 22, 2021

Monday Nov 22, 2021

On this episode of the Real Estate Fight Club Podcast, Jenn Murtland and Monica Weakley are going to duke it out over “What is the right number of photos for your listing?” They talk about pre-screening and disqualifying buyers from the listing agent’s standpoint. They also discuss virtual and video tours. Today’s tiebreaker is Heather Herr- Team Leader for Team Herr at Coldwell Banker Realty.

 

Episode Highlights: 

  • The entire idea is to get the feet inside the door, says Monica. According to her there should be 15 To 20 photos and no virtual tour.
  • Monica thinks that from a marketing standpoint, you don't want to give them everything.
  • Buyers think they have something in their mind but agents are listening for the unsaid, states Jenn. 
  • If you don't ask the buyer questions, you're actually in violation of a code of ethics 16.
  • Jenn thinks that from a marketing standpoint, you give buyers just enough to create a call to action, but you also have other tools available for different types of potential buyers.
  • Tiebreaker Heather says in terms of the number of photos to be used for listing, less is more because the first thing that people notice are the pictures and that's all they look at.
  • Jenn and Monica agree to Heather’s view that there's no hard and fast rule but whatever the best feature of the house is you put a couple of pictures of that.

 

3 Key Points:

  1. Monica mentions that from the financial point of view you just never know when somebody is going to fall in love with some aspect of the house. So she is not going to try to talk to buyers in or out of it before they see it.
  2. Would you rather have quantity versus quality? 
  3. Heather suggests rearranging the photos based on the type of property. So if the front of the house is not perfect, you have to try to find something that is great in the house.

 

Resources Mentioned:

Thank You To Our Incredible Sponsor Partners (Get Great Discounts with these links)

Vulcan 7 - https://www.vulcan7.com/jennifermurtland/

Coach John Kitchens Get Your Free Business Assessment  at  https://coachkitchens.com (Book A Call - Use Affiliate Code Fightclub)

Ghostpostr $50 off coupon - https://www.ghostpostr.com/ (Get your daily posts - Coupon Code Fightclub)



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WWYD: The Top 3 Ethics Article Violations Agents Make?- EP 40

Wednesday Nov 17, 2021

Wednesday Nov 17, 2021

WWYD (What Would You Do?) is a special series of The Realtor Fight Club Podcast where we talk about situations that are potential ethics and professional standards violations. What Would You Do in these situations? All cases mentioned and the code of ethics can be found at www.JenniferMurtland.com/Vault 

Resources: 

 

Thank You To Our Incredible Sponsor Partners (Get Great Discounts with these links)

Vulcan 7 - https://www.vulcan7.com/

Coach John Kitchens Get Your Free Business Assessment  at  https://coachkitchens.com (Book A Call - Use Affiliate Code Fightclub)

Ghostpostr $50 off coupon - https://www.ghostpostr.com/ (Get your daily posts - Coupon Code Fightclub)

 



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Why Does Your Brokerage Matter?-EP 112

Monday Nov 15, 2021

Monday Nov 15, 2021

On this episode of the Real Estate Fight Club Podcast, Jenn and Monica are going to duke it out over “Why does your brokerage matter or why it doesn't matter? Monica states that it matters if we have bigger plans but for Jenn, it could be a choice.

 

Episode Highlights: 

  • Jenn says it's been less than a year since  she discovered it actually does matter.
  • Monica states that one of the two major things she wrote down for why their brokerage matters is the ability to surround yourself with people that can help you  get where they want to go.
  • The second important thing for why brokerage matters is to ensure that there are people in that brokerage that are three, five and twenty chapters ahead of us, says Monica.
  • You need to look at the person that you  have hitched your wagon to- which means your broker, manager or whoever our person is, just look at what the definition of success is for them, and does it align with yours?
  • Your brokerage matters because you need to be getting something for your money.
  • Jenn points out that as their business grows, they need to figure out where they are now, what's the gap, and how they can fill that gap for this or this coming year.
  • People think that the brand of brokerage helps them be successful.
  • Brokerage matters depending on who we want to be and where we want our business to grow, says Jenn while sharing her summary.
  • Monica thinks brokerage doesn't matter when it comes to their success.
  • Jenn says that Brokerages give us the tools but they cannot make us use the tools correctly.

 

3 Key Points:

  1. We need to take a look at our business. What is the culture that we are surrounding ourselves with? What do the people have in common? Does that match with us?
  2. We don't need to be paying $20-25,000 a year to our brokerage. We owe it to our family and to ourselves. We need to look at something better because we've got KWS as an option, EXP as an option and got some REMAX programs as an option. 
  3. Monica states, we need to realize that it's all on us, our ability to sell the next 40 houses and that's why it doesn't matter strictly. But it does matter if we are thinking like a business, if we have bigger plans, and we don't want to sell real estate for the rest of our life.

 

Resources Mentioned:

Thank You To Our Incredible Sponsor Partners (Get Great Discounts with these links)

Vulcan 7 - https://www.vulcan7.com/JenniferMurtland

Coach John Kitchens Get Your Free Business Assessment  at  https://coachkitchens.com (Book A Call - Use Affiliate Code Fightclub)

Ghostpostr $50 off coupon - https://www.ghostpostr.com/ (Get your daily posts - Coupon Code Fightclub)




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WWYD: Can Hardwood Floors Cause You To Misrepresent A Property?- EP 39

Wednesday Nov 10, 2021

Wednesday Nov 10, 2021

Ep #39 - Can Hardwood Floors Cause You To Misrepresent A Property?

 

WWYD (What Would You Do?) is a special series of The Realtor Fight Club Podcast where we talk about situations that are potential ethics and professional standards violations. What Would You Do in these situations? All cases mentioned and the code of ethics can be found at www.JenniferMurtland.com/Vault 

Resources: 

 

Thank You To Our Incredible Sponsor Partners (Get Great Discounts with these links)

Vulcan 7 - https://www.vulcan7.com/

Coach John Kitchens Get Your Free Business Assessment  at  https://coachkitchens.com (Book A Call - Use Affiliate Code Fightclub)

Ghostpostr $50 off coupon - https://www.ghostpostr.com/ (Get your daily posts - Coupon Code Fightclub)

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What To Do If A Friend Asked You To Help With Real Estate Paperwork?- EP 111

Monday Nov 08, 2021

Monday Nov 08, 2021

On this episode of the Real Estate Fight Club podcast, Jenn and Monica will duke it out over "What should you charge if you are only doing paperwork?” or “What should you charge for a client that asks if you can help with the paperwork but they already have the buyer?”  Is this even an option? How much is actually entailed?

 

Episode Highlights:

  • Monica says, if we were to ask brokers all around, they would probably say be very careful because once you are in that role, your fiduciary responsibility becomes very high.
  • It doesn't work if parties don't have a business relationship or haven't done inspections, says Jenn.
  • What are your standards? Jenn says if you have a minimum fee for services you could offer it for that but there is likely so much more to it.
  • How much does an attorney charge? Think about that question
  • Jenn says if you are going to do it for the minimum, you already have to ask questions like where are you in the process? Who are these people, and why are they coming to you?
  • Monica suggests that realtors should have language to discuss this matter and explain that just having a realtor write up paperwork only does not give them protection.
  • Consumers don't understand how it works, and they don't understand the process of buying and selling a house. That's why they pushed back so much on this preapproval, says Jenn.
  • You can choose the house, but it doesn't matter if you cannot get a loan and you do not have the cash.
  • If all the parties are together and have decided who you represent, and it is just the paperwork, then Jenn says, "You would not go below your standard."
  • Monica will never make just the contract she may decide to represent their full fiduciary responsibility for an amount she will take.
  • If you enjoyed this episode, please go to our Real Estate Fight Club Podcast  Facebook page and let us know if you have a policy about this.
  • The tiebreaker for this episode, Candy Bowen, joins the conversation. She is the team leader for Candy Bowen and team at Realty Executives in Tucson, AZ.
  • Jenn asks Candy, do you ever do a flat fee for someone already knowing each other like for example, a tenant that's been living there, no inspections or anything like that, or do you still just charge a percentage on it?
  • There is no realtor contract that just says I'm not using you for your real estate, I'm using you for your admin." - Candy

 

3 Key Points:

  • Jenn gives her suggestion on - what do you say when people come to you and say, "I already have a buyer, and I am ready to pay?"
  • If you demonstrate the beginning of the process to them through the questions, you are not protected.
  • Candy suggests, "You must understand the risk if something goes wrong because your name is behind the title."

 

Resources Mentioned:

Thank You To Our Incredible Sponsor Partners (Get Great Discounts with these links)

Vulcan 7 - https://www.vulcan7.com

Coach John Kitchens Get Your Free Business Assessment  at  https://coachkitchens.com (Book A Call - Use Affiliate Code Fightclub)

Ghostpostr $50 off coupon - https://www.ghostpostr.com/ (Get your daily posts - Coupon Code Fightclub)




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