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Real Estate Fight Club is a podcast for realtors, hosted by Jenn Murtland from Team Synergi Real Estate and Monica Weakley from My Coach Monica. Tune in to hear two different viewpoints about topics agents face every single day! Jenn’s direct, ‘no holds barred’ approach is in opposition to Monica’s softer, 'more relationship-based' approach, and when the two get together… it is a battle for the ages! No matter who you align with, you will walk away with solutions for today's real estate challenges from experienced real estate professionals.
Episodes
Wednesday Mar 25, 2020
Wednesday Mar 25, 2020
In Episode 26 of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley duke it out over whether listing agents should allow multiple showings at the same time. Hear why Jenn feels that they absolutely should, and why Monica emphasizes communication in these circumstances.
Episode Highlights:
- Should listing agents allow multiple showings at the same time?
- Jenn says absolutely.
- Jenn says the number one benefit is that it can create an auction effect.
- Even if those are the only two showings you have all week, it creates the feeling that this is a hot property.
- Urgency has created a negative impact on buyers over time because they don't want to be in a bidding war.
- Monica finds that the sense of urgency can cause people to do things before they've thought it through.
- On one occasion, Jenn was representing a buyer in a multiple offer situation. They got it but then the seller didn't respond to any inspection requests and it voided the contract and they took another one.
- The obvious benefit of having multiple showings at the same time is to create competition.
- This is also efficient for the sellers.
- Watch out because buyers may act re-actively in these situations.
- If you have a house that is small, it may feel smaller with lots of people there. This also applies if you have a driveway issue.
- Monica reminds us to talk through this issue with your sellers so they know how to respond.
- Ask your buyer how they feel about this situation in the consultation process.
- Ask if they want to avoid that time or maybe they don't care. Understand how your buyers feel.
3 Key Points:
- Holding two showings at the same time can create a sense of urgency for buyers.
- The obvious benefit of having multiple showings at the same time is to create competition.
- Remember the buyer’s perspective. Communicate with them and prepare them for this situation.
Resources Mentioned:
- Jenn Murtland LinkedIn | Facebook
- Monica Weakley LinkedIn | Facebook
- Toe 2 Toe Podcast Facebook Page